Day: July 12, 2016

Target market
3 Questions to Answer When Indentifying Your Target Market

Identifying your target market is giving you the opportunity to create more effective strategy, to prioritize better the resources that you have, which for starting companies are often very limited, and to increase the chances of positioning your product successfully in the market segment. For startups, preparation is everything. By conducting research and asking the…

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Change as a Source of Innovative Opportunities for Entrepreneurs

Change can be successfully exploited by talented entrepreneurs and turned to a major opportunity for generating ideas and practices for the development of different products and services. The most innovative creations have come to life as a result of change or seeking of change as a way to improve, solve a problem or prevent one…

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