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The Art of Charisma in Business

This blog post is written by Amy Tez and was originally published on her blog. Amy is a highly-trained London-based actress with 20 years of professional theater experience. She is also an entrepreneur, business strategist, and performance coach. Her mission is to get the entrepreneurial world speaking with the same brilliance as world-class actors and to teach them how to pitch with the passion of a natural-born performer.

The business world is moving faster than ever before with innovation and continual change now the accepted norm. To keep up with this ever-shifting and complex landscape, it is imperative that business leaders, entrepreneurs and all forward-thinking change-makers learn to communicate much more powerfully. If leaders are to have any hope of standing out in a noisy world where so many compete for attention, they must learn to relate to others with conviction and passionate authenticity. These are the essential ingredients of charisma, without which leaders will struggle to leave any lasting legacy.

Genuine charisma is tough work. Few people take the time to sculpt charisma’s underlying conviction, resilience and depth: hence charisma’s elusive nature in our current age. In fact, much of what masquerades as charisma is often seductive yet hollow charm.

If you hope to be at the top and if you want to influence your clients, customers, staff members and colleagues, you must develop charisma and empathy as part of your leadership strategy.

So, let’s look at how we can begin to grow our personal magnetism. Far from being a magical and inexplicable trait, charisma can be broken down into a set of concrete, largely nonverbal behaviours that can be learned, practiced, and made natural.

Here are some of the ways:

  1. Listen Openly to Your Team

Charismatic business leaders are magnetic because they listen empathetically to their teams and colleagues, regardless if they like or dislike what they are hearing. If you can stay calm and show equanimity regardless if the news is to your personal taste or not, then you have the markings of a truly charismatic leader.

When managing a team, it is your responsibility to approach your employees and ask them how they are doing. Do not wait for employees to come to you with praise or complaints. People don’t always feel confident about approaching a manager or leader to express their feelings. So, it’s up to you as a leader worth your salt to check in with them regularly. A happy team is a coherent team.

Don’t keep your team at arm’s length. If you put up a defensive wall, you cannot expect others to trust you. Paranoia breeds paranoia. Genuine charisma is rooted in trust. You need to be able to tolerate dissent without being triggered into emotional reactivity. Otherwise, you may as well surround yourself with sycophants and rule through fear. This is not the basis for charisma, but is instead the basis for tyranny and negativity.

To read the other four ways, continue here…

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