In the highly competitive startup world, it is important for the entrepreneurs to look for opportunities and ways to stand out from the crowd. If you are against tough competitors, it is understandable to want to do your best to get ahead. Here are six things that you can do that guarantee your success over the competition:
Know your customers – focus on the existing ones – know what they want, what they need and wow them with great customer service. If you treat them right they will not just stay with you but will become loyal brand advocates. But this is not enough. You should also focus on attracting big customers and use the success they achieve thanks to your work to your advantage. The success of your customers is your success.
Know your competition – know who you are up against. Keep an eye on them and always stay informed of the moves they make.
Differentiate – find out how your product or service differs from the products and services of your competitors. Discover what are your strengths and weaknesses. Use the strengths to your advantage and try to eliminate the weaknesses.
Follow the trends – know your market inside out. Keep yourself informed about everything that is going on in your industry. Knowledge is power. By following the trends you will be able to easily spot new opportunities.
Seize opportunities – don’t be afraid to take risks. Face the problems in the face and see them as opportunities, as stepping stones to success. Take chances and keep moving forward if you want to stay ahead from the rest.
Expand your network – one of the biggest assets an entrepreneur has is their network. Do your best not only to broaden your network but also to build strong relationships and long-term partnerships. One of the best ways to do so is to attend networking and pitching events.
To help entrepreneurs expand their networks and showcase their businesses in front of a broad audience, we organize annually The Pitcher event – the ultimate pitching event in Turkey and the MENA region. To learn more, visit our website thepitcher.org.