[4:19]

Tag: marketing

Five Marketing Books You Should Read This Summer

If you have decided to take a vacation this summer but still want to do something about fostering your entrepreneurial skills and knowledge, picking up a good marketing book is a great option. Reading on the plane or while sunbathing on the beach is a great option when it comes to combining work with pleasure.

Read Article →
Marketing Books
Four Marketing Books For Non-Marketers

Entrepreneurship is challenging. As not everyone is lucky enough to meet a great co-founder, many founders begin their startup journey alone. Before they can afford to hire people and form a team, they handle all important roles in the business by themselves – from product development through marketing and sales to customer service.

Read Article →
The Growth Hacking Tools That Will Help You Accelerate Your Startup Growth

The term growth hacking has been around only for eight years after Sean Ellis coined it back in 2010. Since then, it has become an important part of the tech world. Growth hacking has been described often more as a mindset than a toolset, which increases the demand for growth hackers.

Read Article →
3 Examples of Brand Awareness Growth Through Experiential Marketing

In the competitive business world that we live in, the brands look for innovative ways to communicate more effectively with their audience and to increase the engagement of the existing customers and attract new ones. To stay on the top of their game, the main the marketing campaigns shouldn’t be focused just on grabbing the…

Read Article →
Startup skills
The 5 Types of Online Management Courses Entrepreneurs Need to Know About

Many people make the leap to entrepreneurship because they want to be their own boss. The ability to take all important business decisions is satisfying and liberating, but also carries a lot of responsibilities. Learning how to manage well the processes within the company makes it easier for the entrepreneurs to take better decisions and…

Read Article →
Quotes
Beyond PR or Three Different Ways to Get Your Name Out There

Building a business brand is an ongoing project that every entrepreneur must evaluate often and update regularly. The development and implementation of the traditional marketing and PR strategies are essential for the success of every starting company, but often the entrepreneurs need to go the extra mile in order to achieve better results.

Read Article →
ads
The Most Creative Ads of 2017 – So Far

When it comes to marketing and advertising entrepreneurs should make the effort to create something unique, creative, engaging and thought-provoking, something that breaks boundaries and excites. There is no place for cliché, to place for fluff and banality.

Read Article →
PR
PR for Startups: The Ultimate Guide

In the competitive world of entrepreneurship where small companies with great ideas and products, which are led by ambitious entrepreneurs, are emerging on daily basis, getting press coverage is extremely important for startups that are trying to get off the ground. Getting journalists, bloggers and niche influencers to notice you can give you a great…

Read Article →
The Power of Advertising: Adding Value and Changing Perception

Entrepreneurs spend most of their time dedicated to the development of their product, building the right team and negotiation with potential investors. Rarely, they think about marketing and the need of creating advertising campaigns to spread the word about their product in the early stage of the existence of the company. Creating products that bring…

Read Article →
Authenticity
The Power of Authenticity in Entrepreneurship

Nowadays new products and services emerge in the marketplace with the speed of light and with the same speed eventually disappear. The competition is extremely strong and even, in times and specific niches, aggressive. Entrepreneurs, who are aiming to not only start a company, but also to stay and even dominate the marketplace, are working…

Read Article →
back to top