Undoubtedly, user reviews are the king – they can make or break your startup. It doesn’t matter how much money and effort you put to market your product or service, if the customers aren’t happy and keep leaving bad reviews about your business, your company will definitely suffer.
The Annual Bright Local Consumer Review Survey from 2016 shows that 84% of people trust online reviews as much as a personal recommendation and 90% of consumers read less than 10 reviews before forming an opinion about a business. Better don’t ignore the numbers, right?
Knowing what, when and where has been said about your business is important. The sooner you know the better. To be able to react faster, it is always a good idea to monitor and follow the reviews about your business and these three tools will help you on this not-so-easy mission.
Hootsuite – This online tool will not just allow you manage your social media in one place, but will also help you improve your business’ online reputation. You will be able to protect your brand on social media by tracking mentions and messages online, decreasing internal risks with robust message approvals and permissions workflows.
BirdEye – BirdEye is software that promises to improve your business’ online reputation and customer experience. Here you will find all tools that can help you monitor the reviews about your business – from review monitoring and review generation through review management and review marketing to customer service, social listening and social publishing, and more. Ratings drive revenue and BirdEye will help you receive the highest possible ones for your business.
Social Mention – This tool is very simple and extremely easy to use. It provides you real-time social media search and analysis, which you can track in different categories such as blogs, images, bookmarks, videos, questions and more.