Larry Page, the well-known co-founder of Google and one of the most popular Internet entrepreneurs, is such a recognizable persona that doesn’t need any further introduction. He is famous enough not only with his passion for innovation and fascinating creativity, but also with his result-driven leadership approach.

In order to give a boost of inspiration to our readers, here we have collected 20 of his most notable quotes on business, company culture and innovation that every entrepreneur can learn from.

On revenue and profit:

Our goal is long-term growth in revenue and absolute profit… so we invest aggressively in future innovation while tightly managing our short-term costs. Larry Page

On motivation:

If you’re changing the world, you’re working on important things. You’re excited to get up in the morning. Larry Page

On the competition:

I would rather have people think we’re confused than let our competitors know what we’re going to do. Larry Page

On his leadership approach:

My job as a leader is to make sure everybody in the company has great opportunities, and that they feel they’re having a meaningful impact and are contributing to the good of society. As a world, we’re doing a better job of that. My goal is for Google to lead, not follow that. Larry Page

On possibilities and opportunities:

We’re at maybe 1% of what is possible. Despite the faster change, we’re still moving slow relative to the opportunities we have. I think a lot of that is because of the negativity… Every story I read is Google vs. someone else. That’s boring. We should be focusing on building the things that don’t exist. Larry Page

On business and innovation:

Invention is not enough. Tesla invented the electric power we use, but he struggled to get it out to people. You have to combine both things: invention and innovation focus, plus the company that can commercialize things and get them to people. Larry Page

On the importance of looking to the future:

Lots of companies don’t succeed over time. What do they fundamentally do wrong? They usually miss the future. Larry Page

On making money:

If we were motivated by money, we would have sold the company a long time ago and ended up on a beach. Larry Page

On change:

Many leaders of big organizations, I think, don’t believe that change is possible. But if you look at history, things do change, and if your business is static, you’re likely to have issues. Larry Page

On doing the impossible:

Optimism is important. You have to be a little silly about the goals you are going to set. There is a phrase I learned in college called, ‘having a healthy disregard for the impossible.’ That is a really good phrase. You should try to do things that most people would not do. Larry Page

On creating family-like business culture:

It’s important that the company be a family that people feel that they’re part of the company, and that the company is like a family to them. When you treat people that way, you get better productivity. Larry Page

On looking for perfection:

You may think using Google’s great, but I still think it’s terrible. Larry Page

On being a CEO:

I feel like my job as CEO is always to be pushing people ahead. Larry Page

On dreaming big:

It is often easier to make progress on mega-ambitious dreams. … Since no one else is crazy enough to do it, you have little competition. Larry Page

On the motivation to work hard:

Always work hard on something uncomfortably exciting. Larry Page

On becoming better and better:

Excellence matters, and technology advances so fast that the potential for improvement is tremendous. So, since becoming CEO again, I’ve pushed hard to increase our velocity, improve our execution, and focus on the big bets that will make a difference in the world. Larry Page

On company profits:

We have always believed that it’s possible to make money without being evil. Larry Page

On employee labour:

The idea that everyone should slavishly work so they do something inefficiently so they keep their job – that just doesn’t make any sense to me. That can’t be the right answer. Larry Page

On creating value:

We want to build technology that everybody loves using, and that affects everyone. We want to create beautiful, intuitive services and technologies that are so incredibly useful that people use them twice a day. Like they use a toothbrush. There aren’t that many things people use twice a day. Larry Page

Find the leverage in the world so you can be truly lazy. Larry Page