Innovations significantly disrupt every single aspect of business – from production through distribution to HR and marketing. The impact of technology on our everyday lives and the way we do business and communicate is tremendous. With all of the positive aspects – making our lives much easier, we start to face many challenges when it comes to effectively managing our time.
The level of urgency of communication
By understanding the value of time and focus and the impact these two elements have on the productivity levels and the work quality of others, you are to re-think the way you communicate through technology. This is one very important topic that should be considered by every entrepreneur when they connect with others – with their team members, co-founders, partners, investors and even clients.
Create a state of importance when it comes to communicating an idea or an agenda to others. Be more cautious not only about the way you spend your own time, but also about the way you are affecting the time of others. Being constantly connected often makes us forget to consider the level of urgency of the massages that we send. Sending an email or text message in a chat has never been easier, but is it as important as we think?
Information accessibility and time management
Information is powerful. Nowadays it is very easy to access valuable information, to connect and communicate with others. But technology has made it for us extremely challenging to keep our focus on the things that really matter. Productivity has become a byword for achievement, but through technology we are less likely to effectively use our time and to succeed in being extremely productive.
Startups should focus on creating products that bring value to the customers and also that save them time. Time is the most valuable asset we all have and if we care about the way we spend our time effectively and help the rest of the people to spend their time also effectively, will make us better innovators and entrepreneurs. Deliver value through better, faster and more effective user experience and your product or service will outrun all competition in no time! This makes us all think – is time becoming the new currency?
To stay connected or to disconnect – that is the question!
By emphasizing on the issue and the outcomes from constant distraction, which can harm the business of any entrepreneur, here we will hear one very interesting point of view. Design thinker Tristan Harris makes some very important points on technology distraction during his TEDxBrussels Talk. He talks about the way technology steals our attention from the work we do at the moment and it takes us on average of 23 minutes to get back to the same level of focus on the project.
If you decide to stay connected you are more likely to feel more distracted with constant emails, Facebook updates and other social media notifications. On the other hand, if you go completely offline, you may have the constant feeling that you are missing out something very important. There doesn’t seem to be a win-win situation – you are either distracted or you are facing the fear of missing out.
How can technology continue to be extremely important part of our lives without to disrupt our work and productivity? The answer might be in the hands of innovators and designers by offering us solutions and choice!
